Mindful Moments Card Deck
A thoughtful gift for the clients of Brain Spa.
The Mindful Moments card deck was created primarily as a gift to Brain Spa’s own clients, so they could stay consistent with their mindfulness practices. The original card deck was created several years ago, and, in 2023, the founder of Brain Spa, Miriam Bekkouche, was ready to give it a new look.
The vision for the deck was to include cards that align with 5 types of practices: Purposeful pause, collaborative mindfulness, self-compassion, compassion, and gratitude. In the original design, each card had a similar design for all practice types. In the updated design, each practice type received its own unique, front and back card design representative of the name and purpose of the practice.
Sly worked with Brain Spa to create a revamped card design that fit the company’s updated branding.
Updated Card Designs
Sly began the project by requesting design inspiration photos for their client. Using these photos, Sly used their pattern recognition skills to uncover the design elements present amongst the inspiration photos.
With inspiration in hand, Sly created a sample card that was colorful and relied on visual elements to convey the card's meaning. Once approved by their client, Sly created the remaining cards. Each practice type had its own distinct card back, and those card backs were designed with the purpose of the practice type in mind.
Execution and Revisions
Once all the cards were drafted, Sly reviewed them with their client. They received feedback on the design elements and color choices, and then made revisions based on that feedback. It only took one round of revision to get to the final product!
Printing Support
After the card designs were finalized and the front of the cards (the side with the description of each mindfulness practice) was added, Sly researched different printers for the card deck. They sourced the cards from a company that prints and creates pieces of board games, and they were able to print a whole card deck for an extremely affordable price.
After Sly finished setting up the files on the printer’s website and selecting the correct card type for the project, Brain Spa ordered their new set of cards. The printed card turned out beautifully, there was no need to find an alternative printer, and so the revamp project was complete!
Original card design for the Compassion practice cards.
Revamped card design by Sly, for the Compassion practice cards.